Mosquitoes have nothing on love. Who knew all the world needed was a terrible recession for a giant group hug and a loving rendition of All You Need Is Love?
A friend passed along The Recession: Isn’t it Romantic?, an article from the New York Times published last week. With over 600,000 jobs lost in January alone and more on the horizon, the jobless are looking around for the meaning of life, greater fulfillment or just something to make the time pass until a job is found. Sites like Match.com and E-Harmony are poised to be the new George and Ira Gershwin. From pre-World War II big band dances to computerized tests and you’ve got mail love, times of recession prove to be a love factory. As appealing and classic as the idea of dancing to s’wonderful is it is also as outdated as the gas heater in my apartment. Depression 2.0 folks are still in need of somebody to love them, too.
Online and offline matchmakers are reporting that dating interest is up, way up. Match.com, for instance, had its strongest fourth quarter in the last seven years, and brick-and-mortar outfits like Amy Laurent International, a matchmaking service with outposts in New York, Los Angeles and Miami, say business is up 40 percent among women over the last four months. The New York Times
It’s comforting to know that no one is really alone in their crazy apartment, and just think with merely a test, a wink or a nudge, anyone — even you — can send that special recession sweetie a message from the heart. Cereal is a box that’s made for two.